Negative ACS Result - Please help me to understand

Hi folks,

I just got my ACS skill assessment result and it is as below. I am super tensed and confused. Can anyone please help me to understand this?

  1. The following qualifications do not meet the ACS suitability criteria: - But they assessed by Bachelors as a Major and Masters (from Australia) as a minor.
  2. Your ICT skills have been assessed as unsuitable for migration under ANZSCO Code 261211 (Multimedia Specialist) - They did not consider even a single experience, I submitted around 10 years of experience for assessment. - Not Professional ICT Level Experience

I am confused what has gone wrong? Please if anyone can help me with the below queries and to understand my ACS result posted below these queries. Thanks in advance guys.

  1. My job positions title’s were not related to Multimedia specialist. Was this an issue?
  2. I had a mix of responsibilities added on my employer reference letters (Multimedia + Marketing) but focus was on multimedia responsibilities. Any impact of this on negative result?
  3. If i appeal, what are the chances of getting a positive result.
  4. Can i resubmit skill assessment again in the same category with new employer reference letters?
  5. Below is the ACS letter if anyone can help me to understand this.

Your ICT skills have been assessed as unsuitable for migration under ANZSCO Code 261211 (Multimedia
Specialist).

The following qualifications do not meet the ACS suitability criteria:

Your qualifications have been assessed as follows:

Your Bachelor of Technology from XXX University completed June 2007 has been assessed as comparable to an AQF Bachelor Degree with a Major in computing.
Your Master of Digital Media from XXX University completed August 2019 has been assessed as comparable to an AQF Master Degree with a Minor in computing.

Your work experience has been calculated as follows on the basis of full time employment of at least 20hrs
per week:
Dates: [10/08 - 02/11 - 0](tel:10/08 - 02/11 - 0) year(s) 0 month(s)
Position: XXXX - Not Professional ICT Level Experience
Employer: XXX
Country: Outside Of Australia

Dates: [02/11 - 03/12 - 0](tel:02/11 - 03/12 - 0) year(s) 0 month(s)
Position: XXX - Not Professional ICT Level Experience
Employer: XXX
Country: Outside Of Australia

Dates: [04/12 - 04/13 - 0](tel:04/12 - 04/13 - 0) year(s) 0 month(s)
Position: XXX - Not Professional ICT Level Experience
Employer: XXX
Country: Outside Of Australia

Dates: [07/13 - 11/16 - 0](tel:07/13 - 11/16 - 0) year(s) 0 month(s)
Position: XXX - Not Professional ICT Level Experience
Employer: XXX
Country: Outside Of Australia

Dates: [11/17 - 09/19 - 0](tel:11/17 - 09/19 - 0) year(s) 0 month(s)
Position: XXX - Not Professional ICT Level Experience
Employer: XXX
Country: Australia

Dates: [11/19 - 01/21 - 0](tel:11/19 - 01/21 - 0) year(s) 0 month(s)
Position: XXX - Not Professional ICT Level Experience
Employer: XXX
Country: Australia